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Crisis Response: Inside Stories on Managing Image Under Siege

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Crisis Response: Inside Stories on Managing Image Under Siege

NB: This is a secondhand book in very good condition. See our FAQs for more information. Please note that the jacket image is indicative only. A description of our secondhand books is not always available. Please contact us if you have a question about this title.
Author: Jack A. Gottschalk

Format: Paperback

Number of Pages: 425


"Interesting and sometimes chilling insiders' perspective". -- Orange Country RegisterThese 25 first-hand stories of major business disasters and how they were handled provide sound planning strategies and useful advice for communications, public relations and management professionals. Coverage includes the Exxon Valdez oil spill and the Drexel Burnham Lambert securities fraud violations. A must for business and communications professionals.
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Crisis Response: Inside Stories on Managing Image Under Siege—

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NB: This is a secondhand book in very good condition. See our FAQs for more information. Please note that the jacket image is indicative only. A description of our secondhand books is not always available. Please contact us if you have a question about this title.
Author: Jack A. Gottschalk

Format: Paperback

Number of Pages: 425


"Interesting and sometimes chilling insiders' perspective". -- Orange Country RegisterThese 25 first-hand stories of major business disasters and how they were handled provide sound planning strategies and useful advice for communications, public relations and management professionals. Coverage includes the Exxon Valdez oil spill and the Drexel Burnham Lambert securities fraud violations. A must for business and communications professionals.
Crisis Response: Inside Stories on Managing Image Under Siege | Book Grocer